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For the purpose of protecting, promoting the tradition and good cultural values of ethnic groups and localities in Lao Cai province. Promoting the potentials and strengths of the economy and society, creating a joyful atmosphere for staff, people and tourists on the occasion of the new year. 

In order to promote tourism, besides unique and attractive tourism products, communications and promotion regarding tourism is among the top priorities in the provincial tourism development strategy. In the past few years, tourism promotion activities in Lao Cai province have been actively and efficiently implemented. We have prepared tourism publications such as leaflets, booklets, newsletters; websites (dulichlaocai.vn, dulichtaybac.vn, sapatourism.gov.vn) to promote province’s tourism activities; participation in the Vietnam - China Trade Fair 2017, culture week on tourism green heritage in Hanoi, North Western Vietnam tourism fair in Son La province, etc. In addition, Lao Cai province is also working to promote tourism with impressive works and unique products.

          Officially put into operation since 2014 in the framework of cooperation between Lao Cai provice and Nouvelle Aquitaine (French) region, French training program for ethnic minorities in Sapa is one of the most effective activities in this cooperation program.

          Sapa is one of the best destination in the North of Viet Nam with a lot of different activities that attract many tourists from countries in the world. With the cooperation and technical support of experts from the Region Nouvelle Aquitaine (France), Sapa has a new unique and favorite product for tourists who are very interested in adventure travel.

Bac Ha is a highland district, located in the north-east of Lao Cai province, about 70 km from Lao Cai. With its rich human and natural tourism resources, the "Bac Ha White Highlands" has a great potential for tourism, an attractive destination for visitors, and an opportunity for both domestic and foreign investors.